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May 02, 2024
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2021-2022 Westminster College Catalog [ARCHIVED CATALOG]
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BA 240 - Entrepreneurship Semester Hours: 4
This course addresses theory and practice fundamental to launching a new business venture. Students will be introduced to the nature of entrepreneurship, opportunity analysis, entry strategy, and financing and marketing problems related to business start-ups in the formative years. Each student will prepare and defend a comprehensive business plan commonly used in attracting investor interest and financing.
Prerequisite: BA 140 and ECO 150
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